MX23RW : Monday, March 4 21:17:41| >> :600:7670376:7670376:

Channel 4 launches Married At First Sight channel pilot

Channel 4 launches Married At First Sight channel pilot
© Channel 4
Channel 4 announces a new FAST service called MAFS Live, broadcasting non-stop episodes of Married At First Sight UK.

Channel 4 is to launch a new Free Ad-Supported Television (FAST) channel dedicated to Married At First Sight UK.

FAST channels are becoming an increasingly-popular medium for broadcasters, allowing them to create 24/7 streamed channels based around a certain theme, event or specific TV show.

ITVX has around 20 such stations, while the BBC has been dipping its toe into the water via iPlayer and Channel 4 has launched a handful of FAST channels in the US market.

The first Channel 4 FAST channel in the UK will be 'MAFS Live', showing episodes from seasons six to eight of the dating show non-stop around the clock.

MAFS Live is being billed as a pilot service only, running for two months in order to gauge the appetite of the British audience for Channel 4 FAST channels.

Alex Wall, C4's head of streaming, said: "FAST is swiftly becoming a popular feature with viewers across the globe and we're excited to bring MAFS fans a new way to enjoy non-stop hours of their favourite show."

MAFS Live launches via the Channel 4 streaming app on Thursday, December 7 and runs until Wednesday, February 7, 2024.

ID:530699:1false2false3false:QQ:: from db desktop :LenBod:collect1816:

Follow us on X/Twitter and like us on Facebook for the latest entertainment news alerts.

Media Mole Limited-Time Offer: Get Sky Cinema, Sky Stream & Netflix for just £27 a month + £0 upfront fee for 18 months!
Prices may change during this period. Ends 21st March 2024

Click here for more stories about Alex Wall

Collect / Create New Data
Share this article now:
Channel 4 logo 2023
Read Next:
Channel 4 launches two FAST channels in US
Read more about Alex Wall Entertainment
rhs 2.0
New TV Picks header

Monday, March 4

Celebrity Big Brother: Live Launch: ITV1, 9pm
It's baaaaack. Who will be entering the house? Find out live! Followed by Late & Live on ITV2 at 10.30pm and live streaming on ITVX from 11.30pm to 2am

EastEnders: BBC One, 7.30pm and iPlayer, from 6am
Set over five weeks, Whitney and Zack pack themselves up to Milton Keynes to visit Bianca

Trump: The Sequel? - Panorama: BBC One, 8pm
A look ahead to the unedifying prospect facing the US later this year

Navalny - Storyville: BBC Four, 10pm
Oscar-winning doc following the late Russian opposition leader