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ITV inks deal with Hayu for reality content on ITVX Premium

ITV inks deal with Hayu for reality content on ITVX Premium
© Reuters
ITV inks a deal with reality TV streamer Hayu to offer some of its shows to ITVX Premium subscribers.

ITV has signed a deal with reality TV streaming service Hayu to offer a "teaser"of its offering to ITVX Premium subscribers.

Hayu Select will launch later this summer with 750 hours of content from the Hayu library, including seasons eight to 10 of Keeping Up With The Kardashians, season one of The Real Housewives of Melbourne and season five of Below Deck, with more shows to be added every six months.

Meanwhile, new episodes of Top Chef and Summer House will arrive each week, seven days after their first international broadcast.

Sasha Breslau, ITV's head of acquisitions, said: "We are very proud to announce our partnership with Hayu. We know many of our users love nothing more than a good reality TV series, and now they can browse some of the best and latest episodes ad-free."

ITVX Premium costs £5.99 a month and offers an ad-free experience across ITVX on-demand titles and FAST channels, as well as access to the full BritBox library of shows and movies.

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