MX23RW : Wednesday, July 28 22:19:27| >> :600:614692:614692:

ITV Hub app to launch via Sky Q in 2022

ITV Hub app to launch via Sky Q in 2022
© ITV
ITV and Sky conclude a new partnership agreement that will see the ITV Hub app launch via Sky Q in 2022.

ITV and Sky have concluded a new partnership agreement that will see the ITV Hub app launch via Sky Q next year.

The broadcaster's content is already available through Sky's integrated on-demand service but the addition of the app will allow customers to log in with an ITV Hub account and access personalised recommendations and favourites.

"We welcome the way Sky has continued to improve its product offering because viewers and commercial customers are at the centre of what we do as a business," said ITV CEO Carolyn McCall. "This new and enhanced agreement to extend our relationship with Sky benefits both groups.

"For ITV's viewers, the partnership ensures that they have easy and widespread access to our breadth of programmes, ensuring that they can view ITV's content in the most convenient and appropriate way to them."

The deal also allows ITV to make use of Sky's advertising system to deliver targeted advertising to customers through linear and on-demand viewing.

ID:456363:1false2false3false:QQ:: from db desktop :LenBod:collect1133:

Follow us on Twitter @SMEntsFeed and like us on Facebook for the latest entertainment news alerts.


Click here for more stories about Carolyn McCall

Collect / Create New Data
Share this article now:
Did you know...?
Spitting Image puppet of Priti Patel
Read Next:
BritBox passes 500,000 subscribers in UK
>

rhs 2.0
New TV Picks header

Wednesday, July 28


Catfish UK: MTV, 10pm
Julie and Oobah assist Mario, who believes he's met his soulmate online - but uh-oh, she's refusing to speak on the phone or meet in person...

Coronation Street: ITV, 7.30pm and 8.30pm
Weatherfield's very own Niccolo Machiavelli, Todd, is finally exposed for his lies

BTS @ Radio 1: BBC One, 10.35pm
The K-Pop sensations perform in the iconic Live Lounge for the first time. Followed by K-Pop doc K-Pop Idols on BBC Four.

American Dad!: Star on Disney+, from 8am
The Smiths go to live in a low-rent escape room
Media Mole's Spotify playlist
Olympic medal table header
CountryGold medalSilver MedalBronze MedalT
JapanJapan124521
ChinaChina115824
United StatesUnited States1011930
Olympics flagOlympic Athletes from Russia78520
AustraliaAustralia61916
Great BritainGreat Britain56516
Today's Olympic highlights header

Thursday's key events


ROWING
· Comeback queen and super-mum Helen Glover goes for her third Olympic gold alongside Polly Swann in the women's pair final (1.30am)
· There is also a medal on offer for GB pair Emily Craig and Imogen Grant in the lightweight women's double scull final (2.10am)

SWIMMING
· As second-fastest qualifier for the final, Team GB's James Wilby is among the medal contenders in the men's 200m breaststroke (2.44am)
· Alys Thomas takes part in the women's 200m butterfly final, although he faces a difficult task to challenge for the medals (3.28am)
· Caeleb Dressel of the USA has been touted by some as the successor to Michael Phelps, and he has the chance to notch up a fourth Olympic gold in the men's 100m freestyle final (3.37am)

RUGBY SEVENS
· After Team GB's men narrowly missed out on a medal, the women get their campaign underway against the Russian Olympic Committee (3am) and New Zealand (10.30am)

HOCKEY
· It is a Great Britain vs. Netherlands double-header, with the men up first in Pool B (4.15am)
· Most eyes will be on the women's showdown between the two nations, though, as Netherlands - the world's best team - look to gain revenge on GB for defeat in the 2016 Olympic final (11am)

CANOE SLALOM
· Mallory Franklin takes part in the women's canoe semi-final, and will hope to do enough to qualify for the final later in the day (6am-8.45am)

ARTISTIC GYMNASTICS
· With Simone Biles now out of the women's all-around final, the competition has been blown wide open. Team GB twins Jessica and Jennifer Gadirova are among those taking part (11.50am-2.05pm)

> Today's schedule in full