GB News has shared a first look at its new logo and on-air branding ahead of the channel's launch in the coming months.
The new station - one of the biggest new channel launches in decades - is aiming to take on Sky News and BBC News with a lineup of programmes centred around debate and opinion rather than rolling news.
Posting on Twitter on Wednesday, GB News shared an image of its branding, describing it as "launch ready".
Here's a GB News sneak peek. Our logo and imagery is now "launch ready" for later this year. pic.twitter.com/ZT1NX4uyBM— GB News (@GBNEWS) March 31, 2021
At launch GB News will be available on all major platforms in the UK, including Sky, Freeview, Virgin Media and Freesat.